G2 Capital Advisors Website Redesign
The Project
G2 Capital Advisors is an industry-focused investment bank and restructuring advisory headquartered in Boston, MA. The task was to redesign, develop and launch a new site that incorporates modern and sleek design, showcase’s their credentials, differentiates them from traditional investment banks, and positions them as a comprehensive strategic advisor.
My Role
Led and executed the redesign process from wireframes to finalized designs
Worked alongside content strategists and UX strategists to ensure the IA aligned with site goals
Worked closely with the development team to incorporate dynamic interactions and animations
